Every day the average marketer spends over an hour putting together or revising sales scripts. Most of the time, these scripts don't give clear directions on how their agents should rebuttal a customer response -- or worse, the script cannot be tailored to the specific lead or campaign at all. Scriptagon, which inserts decision making logic into your scripts, is a game-changer here.

Just select a customer response to a question, and then enter the follow-up question (or questions) that should be asked based on that response. For example: "IF customer responds Yes, THEN show additional questions for upsells".

Scriptagon, which pulls information from all your data sources, allows you to tailor your script to each campaign as well as each lead. Just select what lead or campaign attributes you want displayed in your scripts, and those specific details will be displayed to your agents during the call.

Response details of each interaction including what specific branch questions were asked and customers responses to them are codified, and can be logged. You can use these to measure and compare the effectiveness of your campaigns.